Author Archives: John Reuter

Chief Executive Officer, 20x24 Holdings LLC

Barbara Kasten began working with the 20×24 camera in 1981, when she was invited by Polaroid Corporation to come to the studio at 575 Technology Square in Cambridge, MA. Kasten had already been working with Polaroid’s 8×10 material and was well versed in the language of large format cameras. The work, at first minimal later […]

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20×24 Studio FAQs When did the 20×24 Project begin? 
1976, when Polaroid at Dr. Land’s direction built the first functioning prototype. This camera was used to take portraits at the 1976 Polaroid Shareholder’s meeting. Why did Polaroid build such a camera?   To demonstrate the quality of Polacolor II Film. Polaroid was about to release a professional […]

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The We Are Family Foundation (WAFF) is an American 501(c)(3) nonprofit organization founded in 2001 by songwriter, musician, and producer Nile Rodgers in the wake of the September 11, 2001 attacks. Its mission is dedicated to the vision of a global family by creating and supporting programs that inspire and educate people about mutual respect, understanding, and appreciation of cultural […]

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The hulking dinosaur of a camera that photographer Elsa Dorfman has based her career on for over 30 years could soon become extinct. Dorfman, now 74 and living in Cambridge, was first introduced to the 20″x24″ Polaroid in 1980. She had been invited by the company to try one of the 240-pound behemoths that had […]

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