The 20×24 Studio announced this week that it will be ending production operations at the end of 2017. The company has been operating with film stock purchased in 2009 from Polaroid Corporation as it exited the film business. Executive Director John Reuter, who began working for Polaroid in 1978 stated that “our original business plan […]
Author Archives: John Reuter
In 1987 Polaroid sent John Reuter and the 20×24 camera to Miami to work with renowned multi-media artist Robert Rauschenberg. Rauschenberg had used photography extensively as collage material in his own paintings but was not known as a photographer. Rauschenberg had many ideas for location shoot images and at a pre-shoot dinner he described to […]
From May of 2013 through December Chuck Close has been photographing the Hollywood elite for a special Vanity Fair issue. Chuck Close describes his working method with the Polaroid 20×24 Camera, which he has used since 1977.
In 2013 artist Jeff Enlow approached the 20×24 Studio with the idea to expand his project “Parallelograms” to the 20×24 format. Jeff had been working for some time in 4×5 format and dreamed of scaling it up to the pinnacle of the large format instant experience. After a half day test session to be sure […]