Category Archives: 20x24 In The News

20×24 Studio featured in Forbes Magazine

Bollywood superstar Shahrukh Khan and fashion giant Vivienne Westwood have an unlikely common muse: a 33-year-old Polaroid instant camera. Make no mistake–this isn’t one of those handheld gadgets that became ubiquitous in the 1970s.
The so-called 20×24 Land Camera is a 235-pound behemoth, producing prints nearly 2 feet square. Edwin Land (1909-91), founder of Polaroid, built...

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20×24 Images in exhibit: The Art of Polaroid

In the history of American photography, Edwin Land’s invention of Polaroid film in 1947 stands out as a profound influence on the work of many great photographers. As Polaroid technology evolved and was refined from the 50’s to the end of the 20th century (culminating in the astounding 20×24 inch format film camera...

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The 20×24 Lab creates new reagent for PP400 film

20×24 Holdings set up a lab and warehouse at Belding Mill in Putnam CT less than one year ago.  We transformed the space, building a darkroom to house the film spooler, moved one of Polaroid’s original pod machines into place and began testing formulas for reagents for our three films, Polacolor 3, Polacolor 7 and...

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Chuck Close and AOL Celebrate New Partnership with 20×24 Images

In nearly 40 years of creating large-scale iconic images, American artist Chuck Close had never taken a commission, or allowed his work to be used commercially. That will change this year when Mr. Close starts shooting an ad campaign for AOL.  It’s not strictly an ad campaign, but more a showcase of American artists, designers...

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Hear the latest news about the 20×24 Studio in John Reuter’s interview on Inside Analog Photo.

Lady Gaga, new P7 reagent, Chuck Close and AOL, hear all the latest news in John Reuter’s interview with Inside Analog Photo’s Scott Sheppard.

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